Well, the fuss over at
fanficrants about
selling fanfic, which later spilled onto
fandom wank, seems to be over. I admit I participated to a small extent, because what was being said left a very bad taste in my mouth.
The main reason it bothered me wasn't the passive-aggressive attack on someone from my flist (although I didn't like that, either); it was the sheer ignorance of fannish history, particularly fanfic/fanzines. I know that history, because I lived a great deal of it. I've been to almost two dozen conventions over my fannish lifetime. I've written for, edited, typed, proofread, slipsheeted (mimeo), collated, sold, and of course bought zines. To put it briefly, I've been around the fannish block a few times.
Rehashing the details of the wank yet again won't do anyone any good. However, since this is something I feel very strongly about, I've come up with a list of reasons why (in my informed opinion) I think fanzines are a positive thing, rather than negative, and decided to post it for posterity.
One caveat: When I say zine, I'm talking about
print fanzines. Zines on disk or CD are a newer phenomenon, and the rules may be different.
Seven Reasons Why Selling Fanzines* Isn't Bad, Wrong, or Hazardous to Your Fannish Health1. Zines have been around a long time. Writing fiction about media characters, and collecting one or more stories into a book/magazine format, for distribution to other fans: this is the definition of a fanzine. Zines have been around for forty years, ever since ST:TOS. There are dozens, if not hundreds, of them out there right now, and thousands more which are sadly out of print. They even have their own convention -- MediaWest -- and their own yearly awards for the best of the best, the FanQs.
It bothers me when people make it sound as though zines are an aberration, something "normal fans" don't do. What they don't realize is that this was THE way fanfic was distributed before the Internet came along. To create them is to follow a long and distinguished fannish tradition.True, there aren't as many of them these days, but in some ways they are still preferable to reading fic on a computer screen.
2. The word "selling" is relative.When we talk about selling something, the implication is usually that a profit is being made. Fanzines are a little different: generally, they're sold for cost, meaning the publisher gets back most of the money they put into it, period. Rare is the zine publisher who breaks even on a regular basis; even more rare is finding someone who actually makes money on the deal.
How can a zine sell for $25 - $30 and not be a ripoff? Well, let's look at a typical set of costs: paper and ink to print out the first copy; all the subsequent copies; printing the covers (more if they're color); binding the zines together; gas/airfare/postage to deliver the zines; publicity (flyers, web space, etc); contributor copies; buying a dealer's table at a convention. (Remember, of course, that the authors aren't being compensated for their writing, the artists for their artwork, or the publisher for their time and effort.) If your zine is enormously popular and you make a thousand copies, the cost per zine will be lower. If you're not sure how it will be received, and only make a few, the cost will be higher.
There's also the practice of "rounding up," which is common in zine publishing. If it costs me $23.71 to produce each zine, I'll probably charge $24, or perhaps $25, when I sell it. That makes it easier on both buyer and seller, because exact change isn't required. And the leftover money isn't
omg, profit!!! -- either it will go toward some expense I forgot to factor in, or as seed money for the next zine I produce. No one's getting rich here, folks. Really.
3. They already know about us."They," of course, are the creators of the various shows/movies/books/anime/games which make up media fandom. Every so often some fan will scream that we need to keep our heads down and our asses covered, because if They find us, They will come after us. Guess what? They already know about us, and about fanfic. By and large, they don't care.
It's true that what we're doing is technically illegal. (Or at least, the legality hasn't been defined.) It's also true that some creators, especially book authors, have specifically asked us not to write stories in their universes. Beyond that, most creators turn a blind eye to this type of activity. They know that the more publicity we generate within the fannish community, the more popular their product becomes, and the more money it's likely to make (from DVDs, etc).
Of course, the unwritten fannish rule which goes along with this freedom is
don't shove fanfic in TPTB's faces. If they're forced to confront it, they may feel they have no choice but to protect their copyright by sending out C&D letters. As long as that delicate balance is maintained (you don't mention it, and neither will I), we can keep on truckin', and everyone's happy.
4. Internet fic is actually higher-profile.Think about this: which will catch a creator's eye more quickly -- making a few bucks off a zine they've never heard of, or posting your fic on a public website where they, their agent, and their lawyer can Google it in less than thirty seconds?
I'm not saying we shouldn't have netfic. Sometimes it's nice to be able to post your writing to a global audience, and get feedback much faster (and more often) than you would otherwise. Plus, as I said above, most creators don't care as long as they can cheerfully ignore it. But if you're intent on making the argument that zines are a fannish disaster waiting to happen, understand that fic posted on the net is a much more likely source of trouble than zines ever have been, or ever will be.
5. No one's going to sue you.Yes, I know people use this as a scare tactic, but unless you're trying to compete on the same playing field as the creators (such as selling fanfic openly on Amazon), they're not going to the trouble of suing you. It's true that overzealous lawyers will occasionally issue Cease and Desist letters, but that's mainly websites, and that's as far as it ever goes. You're not going to lose your house because you own, or create, fanzines.
6. When someone crosses the line, fandom takes care of it.As you would expect, there are those fans who don't know, or don't want to abide by, the unwritten rules of fanfic. I've already mentioned the two most important rules:
don't shove fanfic under TPTB's noses, and
don't use it to make a profit. When someone gets it into their head to violate one or both of those rules, word spreads quickly, and the fans come out fighting. In most cases, there's no need for authorities... we police our own quite well. and the "offender" usually backs down before any real harm is done.
7. Zines are a bonding activity.There's nothing quite like a collating party, or a binding party, or a pack-n-ship-em party to promote friendship while getting something done. There are lots of laughs, food, and you come away with a real appreciation for what it takes to get a zine "to market." These get-togethers usually take place among a local group of friends, but I've also known them to happen at conventions, sometimes running all night if the deadline is tight.
Oh, and you haven't lived until you've sat behind one of the dealer's tables at a busy con. One time my friend and I agreed to man the table for an eagerly awaited zine -- the third in a trilogy of stories. When the room opened, there was a line for everyone else, and a line for
our table. I met a lot of people that day, put a lot of faces with names, and had a good time doing it. Give it a try!
*if you want to know more, check
Wikipedia's entry on fan fiction.